"My social media is REALLY AWFUL"
After my recent post about social media, when I asked readers to reply with a one-sentence summary of your social media, I got the following top three responses:
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-“My social media is REALLY awful”
-“My social media is NON-EXISTENT”
-“My social media is inconsistent”
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What I will say first is that I love the honesty…
I think the real issue for most people is that they WANT to be better on social…
…they want more people to like and follow, and eventually call their office because of social media…
And it can happen. But for most people, they’re just not consistent enough with it.
Are you?
I think that inconsistency happens because of a LACK OF TIME for planning the content needed for social media.
It’s not a quick thing… it DOES require a lot of work creating the themes, the graphics, the descriptions, and the hashtags to get it found…
See, how it should be done, is the MONTH before the month you need it…
If, for example, it’s April next week, then ALL of it – all 30 days – should be done somewhere around the middle of MARCH.
(We have it done by the 15th of the month before.)
It can then all be scheduled out with articles on the website linked to it, meaning new leads collected are in the marketing automation platform, they are followed up with, and eventually closed by the guy or girl in the office.
This is how it works…
Your website exists as the ULTIMATE attraction magnet… it tells people who you are and, crucially, what makes you DIFFERENT…
Your SOCIAL MEDIA sends people to that website… it gets them to think more about you, and become more interested in you (enough to visit your website to get information and maybe call)…
…then, when they do make the call, they need to be communicated with via a sequence of automated steps (a FUNNEL) that leads them to book an appointment with you.
But it doesn’t stop there…
Once they become a patient, the communication continues right throughout the treatment to ensure they see and understand the value…
And, even when they finish care, they STILL get communicated with to make sure they refer and come back regularly.
So, it’s NOT JUST your social media that you need…
It’s all THREE of these things:
- High Impact Website that positions you above your competitors…
- Consistent Social Media Plan implemented for you
- Marketing automation and communication platform that’s easy to use
These three are the ESSENTIAL’s of PT marketing success in 2024…
They’re also what make up the amazing PhysioFunnels program…
We’ve got all three of these covered for you in one program…
Plus, not to mention that as soon as you become a PhysioFunnels user, you’re also part of a huge global community of other users sharing best practices for clinic success.
If you’re happy to do it on your own…
…disregard this message.
If you like the idea of being in partnership with me and my team, and want a better website, social content done for you, and the best AI-driven automation platform, request more information on PhysioFunnels and then book a call with my team.
DO that here:
Please be quick, AREA EXCLUSIVITY now applies…
Once we start working with a clinic in your ZIP/POSTAL code we cannot work with you.
What are private practice owners and their teams saying about PhysioFunnels?
Watch the video below and find out!
